Brand Designer
Igloo Spa is a self care nail brand and I was granted a project to redesign their whole brand. Their market was for individuals who are highly socially conscious and skilled at networking and pampering. The brand is big on self love and wants to motivate on self expression. They launched their first product Volume Gel Strips.
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With different sketches, the logo with a winking eye was chosen as the new and final logo. It fit the simple, trendy, and cute aesthetic that Igloo Spa gives off.
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The product images had to give off a trendy feel so I edited each product photo with a reference to pop art culture.
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To keep Igloo Spa hip and trendy I used the vibrant blue color for the main website and some graphics to accent the fluidity of the website
